Printful appoints Alex Saltonstall, former general manager of CastleGate and Partner Operations at Wayfair, as the new CEO. The interim CEO, Zane Levsa, will remain as Printful’s COO and a board member.
“On behalf of the entire board, I want to express our excitement that Alex will be joining the Printful team,” said Lauris Liberts, co-founder and chair of the Printful board. “Alex built and successfully grew multiple organizations at Wayfair, one of the largest e-commerce retail companies in the world, including CastleGate, Wayfair’s mission-critical supply chain as a service business. His experience rapidly scaling innovative e-commerce solutions and large organizations will help support Printful in our next chapter of growth. I believe that our team and our customers will thrive under his leadership.”
“Printful has an impressive history of e-commerce innovation and rapid growth, and has tremendous opportunities in the future. I believe Printful will play an important role in transforming how companies authentically build and monetize their brands by producing products their customers love, and doing so in a more cost-efficient and environmentally sustainable way. I am excited to join the high-calibre team for the promising journey ahead,” added Saltonstall.
At Wayfair, Saltonstall led a consumer experience team that worked with over 10,000 suppliers on operations strategies to create broad product availability and fast, reliable, and cost-efficient order fulfillment.
At Printful, Saltonstall will focus on delivering the company’s growth strategy of launching additional products and services and building the enterprise-level customer segment. This includes allocating further resources to serve this customer base and continuing to build relationships with key e-commerce platforms and other strategic partners. Saltonstall will also be joining the Printful’s board of directors.
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